Southwest Airlines has become a crucial player in Hawaii‘s travel industry. However, recent labor talks with Southwest pilots have come to a virtual standstill, raising concerns about the potential impact of a strike on Hawaii travel.
Southwest’s Role in Hawaii Travel
Since its first arrival in Honolulu five years ago, Southwest has grown exponentially. This summer, they will be providing flights from Hawaii with overnight connections for the first time. Southwest’s extensive network of flights to Hawaii from eight of the most in-demand mainland gateways in California, Nevada, and Arizona has made it an essential part of Hawaii travel.
The Southwest Effect on Hawaii Travel
Southwest’s influence on Hawaii travel is significant. They offer a unique, high-quality, narrow-body, all-economy product, with more legroom than competitors, $8 WiFi, two free bags, no change/cancel fees, and non-expiring flight credits. These features have endeared them to Hawaii residents and visitors alike.
The Potential Impact of a Southwest Pilot Strike
The current tense negotiations with the Southwest pilot union have raised concerns about a potential strike. A strike would be disastrous for air service to and from Hawaii, as it would be challenging for other airlines to make up for Southwest’s absence.
The Financial Impact of a Southwest Absence
If Southwest flights were temporarily removed from the Hawaii flight equation, flights in the markets listed above would likely double in price or more. Interisland flights could jump to a base price of $100, and mainland to Hawaii flights from those cities could start at $250 each way.
Southwest’s Future in Hawaii Travel
Southwest is currently investing an extra $1 billion to improve its technologies to prevent future problems. However, the ongoing negotiations with their pilot union and the potential for a strike have created uncertainty about Southwest’s future role in Hawaii travel.
In conclusion, Southwest’s role in Hawaii travel is significant, and any disruption to their service could have serious implications for the industry. As the situation unfolds, the future of Southwest’s impact on Hawaii travel remains to be seen.
Scott Sweeney is the creator of Virtual Hawaii 360. Scott is a professional marketer and a lifelong Hawaii enthusiast. Scott splits time between Oahu and Dayton, Ohio. In addition to his marketing endevours, he is also a published Ukulele musician.
